Business Breakthrough 3-Step Marketing Challenge

Business Breakthrough Marketing Challenge with Charlene Brisson

Are you ready to take your business to the next level? Join the 6-week marketing campaign plan challenge.  (Exclusive Group of 4 People ONLY- live online)

Work with marketing and communication specialist, Charlene Brisson to build your next campaign plan using powerful marketing principles and foundations that generate quality leads and increase sales.


Are you putting off planning your Fall marketing campaign? Dreading getting started, or thinking you’ll just recycle last year’s plan? Perhaps you’re just too darn busy to even think about it. Or, like many Small Business marketers, you’re so overwhelmed by the explosion of marketing tactics to choose from that you don’t even know where to start.

If you can relate, and you don’t take action now, chances are you’re headed for the same old tired results you’ve been getting.

6 weeks of planning and 6-months of having a VP of Marketing working for your business.

Working with Charlene Brisson in the Business Breakthrough 3-Step Marketing Challenge will give you a seasoned marketing expert working for your business – but at an unbelievably low investment. With the 6-month support program of unlimited emails, masterminds and private FB support forum, you’ll be mentored through to achieving your success goals. Charlene won’t let you fail, she’ll be with you the whole way to make certain you succeed.

Group campaign planning takes success to a whole new level.

There is something that happens at an energetic level when a group of smart, successful, committed marketers work together. And it’s even more explosive when they have a proven roadmap to follow. Think of the Business Breakthrough 3-Step Marketing Challenge as a workout plan for your business. It’s a package of qualified marketing mentorship, team accountability, team brainstorming and individual support combined with valuable marketing planning tools and templates.

Here’s what you can expect.

  • We start by identifying your campaign objectives,
  • then we set 4-6 month goals and benchmarks. Here’s where we get honest about the time, people and financial resources you have to work with.
  • once we dig deep into identifying and thoroughly exploring the buying behaviors of your primary target market,
  • we craft key messaging using language that focuses on your benefits and triggers the purchase.
  • you’ll be left with copy to use throughout all of your online and offline marketing channels.
  • when it comes to plotting the strategy, we’ll select only online, offline and mobile tactics that are right for your business.
  • of course, we’ll integrate the tactics to boost the effectiveness of your efforts and finally, track your success.

The 3-Step campaign planning system simplifies the process and leads you through the success roadmap. 

In the Business Breakthrough 3-Step Marketing Challenge program, you’ll be planning your NEXT Marketing Campaign using the 3 fundamental marketing steps that all successful businesses use to generate quality leads and higher conversion rates.

Once you complete these steps, your business will immediately improve – leads AND revenue will increase. Here are the steps.

Step ONE: Identify your IDEAL BUYING Customer
Step TWO: Craft a Message that speaks to your IDEAL BUYING Customer
Step THREE: Plot a Strategic Plan using responsive tactics.

Don’t be fooled by the perceived simplicity of these steps. You’d be surprised how many marketers, even large brands, are leaving money on the table by not taking the time and energy to set up these basic marketing foundations in order to capture maximum market share. Even the most seasoned (and aggressive) marketers benefit from the implementation and plotting of the 3-steps.

The steps deliver RESULTS by providing a structure, a roadmap, a template to follow of tried-and-true strategies and principles that have been proven to work across the years and across the globe. In the

Group Pic-1A safe place for feedback, input and support. 

Why plan alone? There’s nothing worse than planning your marketing campaign in a vacuum without being able to brainstorm with your peers, or getting healthy feedback and support. In the Business Breakthrough 3-Step Marketing Challenge you will be one of only four participants mentored and coached by Charlene Brisson, MAPC. Sessions will be

100% No-Risk Money-Back Guarantee.

The goal of this 3-Step Campaign Planning program is to help you succeed in marketing your product or service. If for any reason you are not completely satisfied, 100% of your money will happily be returned. But we’re certain, that you’ll see results.

Here’s what’s included in the Business Breakthrough 3-Step Marketing Challenge program.

  • Detailed Intake Survey to determine exactly where you are now in your business and where you want to go.
  • 2 x 60 minute 1-on-1 sessions with Charlene Brisson (intake and out-take) to dig deep into the needs of you and your business. Plus we review your technology and system backend situation and needs.
  • 6 x 90 minute live online group planning sessions using the 3-Step Marketing Model™ curriculum (4 per group)
  • 3 x 30 minute 1-on-1 in-between support sessions with Charlene Brisson to make sure you’re on track and to tweak your plan and make certain it’s driving clients to your business.
  • 1 year FULL access to The BASICS-Campaign Planning in 3-Steps on-demand core curriculum which includes
    • 3 x 90 minute online video sessions on-demand 24/7
    • planning worksheets
    • 2-page quick plan template

♦ BONUS #1: Includes 6-Month “No-Fail” Support Program 

  • 6 months of unlimited email support so you NEVER feel hung up or stuck.
  • 6 x 60 minute group mastermind sessions to keep you focused and on the success track. (1 per month)
  • Private Facebook Group with other 3-Step Marketing clients to meet, interact, discuss issues, ideas and get answers to your questions. Monitored by Charlene Brisson.

 BONUS #2: Plus MORE Training

  • Write an Effective Tagline Part 1 and Part 2 online, on-demand program.
  • Guest Specialist Speaker Series. At least 3 x 60 minute interviews of top marketing experts in the areas of closing the sale, social media and digital marketing. More being added monthly.

BONUS #3: Reference 

  • Autographed copy of Charlene Brisson’s 148 Ways to Advertise & Promote Your Business: The Ultimate Guide of Oline, Offline & Mobile Marketing Tactics. This is the campaign planning resource bible for marketers.
  •  Charlene Brisson’s eBook 16 Major Mistakes Marketers Make: and how to avoid them.
  • 3-Step Campaign Plan Success Binder customized with your logo to keep you organized and all of your critical plan documents in one place and at your fingertips.

This program is right for you if  …

  • you have an established product or service.
  • you are completely COMMITTED to do what it takes to get results.
  • you have financial resources to invest in strategy.
  • you want to learn about and embrace new tactics, ideas and strategies. are open to being coached.


ONLY 4 marketers per group. SPACES ARE LIMITED 

Upon registration, session dates and details will be emailed to you within 24 hours directly from Charlene Brisson. 



About Charlene Brisson, MAPC

Charlene Brisson has been working hands-on in the marketing trenches for more than 25 years out of 6 countries developing, planning, leading teams, executing, coaching and training, which has given her the opportunity to create and manage thousands of integrated online, offline and mobile marketing campaigns.

She’s been behind the sales of millions of dollars in products and services from telecommunications, newspapers and magazine subscriptions, online loans, event attendance (bums in seats) and self-development programs, courses, webinars and teleseminars.

As Director of Sales & Marketing for Harv Eker’s hugely successful Peak Potentials Training Programs & Events I achieved goals ranging from doubling the show-up attendance during the most difficult time in North America’s economy (and launched their first 6–figure webinar).

Charlene received her Master of Arts in Professional Communication at Royal Roads University in British Columbia. She is the author of 148 Ways to Advertise & Promote Your Business, 16 Major Marketing Mistakes, and the soon to be published 51 Marketing Solutions to Rock your Campaigns from Weak to Winning.